I have some ideas to increase the amount of Facebook Likes on the Zoellner arts page. My ideas include posting in each of the Lehigh Facebook Classes forums and suggesting to "like" the Zoellner arts page to stay current with information and events. Also, in the Lehigh Brown and White, having a Zoellner section or advertisement suggesting to "like" Zoellner arts page on Facebook could also increase activity on the page. Also, being featured in the daily announcements in the chain emails that all students can see can also bring awareness and attention to the Zoellner arts page.
Excellent suggestions in cross-promoting in targeted audience markets. As stated in class, strategic plans need to include a goal in order to make the best strategic decisions; how many increased likes in how much time will put much more direction in the campaign.
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