The reading around the issue of age and social media managers raises the argument that every social media manager should be under the age of 25 and I believe that it is a very extreme argument. If anything, having a social media manager who witnessed the transition of technology and the use and importance of social media would be an asset to any company or firm. That someone who is older can be vital and just as up-to-date as one who was born into the generation of cell phones and Twitter and Facebook. Someone who is competent and capable of being the best social media manager should get the job, and age should have no impact on the employment decision just as race and gender shouldn't either
What assets make a social media manager competent and capable beyond age, then? I hope that as the course evolves, you will be motivated to want to know the answer for yourself. The intention of this course that will allow you to define competency and capacity for any potential need of communication strategies.
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